5 special qualities make our rose one of the best roses in the world. Today, we will explain why it stays always fresh.
One of the most important qualities of Aleia Roses is that they maintain their freshness like no other rose. As we told you in previous posts, our roses last longer than 15 days in the vase, if care recommendations are followed, and maintain their freshness and scent until the very last second.
Considering that more than 80% of the 100.000 stems that we cut daily travel more than 1.500km to reach The Netherlands, where they are sold at different auctions, , how can we ensure they reach their final desetination fresh and healthy? With their natural presence, it seems this healthy and refreshing appearance doesn’t require any effort, but the truth is the key is… the transport.
Our fleet carries the roses always hydrated and the trucks are refrigerated to keep the cold chain after the roses leave the cooling chambers and are classified, maintaining their inside temperature at 4Cª during the whole trip. These conditions are kept during the trip, so the roses remain intact until they are delivered, either in the auction or in the warehouses of our Spanish wholesalers.